Objectives and Philosophy

Objectives:

To create and implement a user-friendly and visible navigational system that will guide visitors and residents to and from their destinations and promote the county. 

To increase awareness of Butler County, its many assets and help direct visitors to the various municipalities. 

To strengthen working relationships and foster ties between the County and its visitors and residents.  

Philosophy:

Brand Standards

Image is a culmination of rich historical tradition and the excitement of the opportunities that lie ahead making Butler County a welcoming and lively destination. First Impressions - The Region is well planned, organized ,safe and caring. Provide direction and enhance the Butler County brand.

Market the Assets of Butler County

Promote the depth of destinations and things to do throughout Butler County. Enhance a visitors experience, by assisting in the journey. Enable visitors to discover the unique aspects of each participating community.  

Build Relationships

Create teamwork among the participants to reach the goal. Build consensus to aid the approval process. Design for adaptability into the greater Butler County.